{"id":16045,"date":"2025-05-03T23:48:07","date_gmt":"2025-05-03T23:48:07","guid":{"rendered":"https:\/\/kamucalisanlari.net\/?p=16045"},"modified":"2025-05-03T23:48:07","modified_gmt":"2025-05-03T23:48:07","slug":"starbucksin-kuresel-satislari-dustu","status":"publish","type":"post","link":"https:\/\/kamucalisanlari.net\/index.php\/2025\/05\/03\/starbucksin-kuresel-satislari-dustu\/","title":{"rendered":"Starbucks\u2019\u0131n k\u00fcresel sat\u0131\u015flar\u0131 d\u00fc\u015ft\u00fc"},"content":{"rendered":"
\n

Mali takviminde 29 Eyl\u00fcl’de sona eren \u00fc\u00e7 ayl\u0131k d\u00f6nemi d\u00f6rd\u00fcnc\u00fc \u00e7eyrek olarak kabul eden kahve zinciri Starbucks, bilan\u00e7osunu yay\u0131nlad\u0131.<\/p>\n

Buna g\u00f6re, Starbucks’\u0131n k\u00fcresel kar\u015f\u0131la\u015ft\u0131r\u0131labilir ma\u011faza sat\u0131\u015flar\u0131 s\u00f6z konusu d\u00f6nemde y\u00fczde 7 azald\u0131.<\/p>\n

\u015eirketin kar\u015f\u0131la\u015ft\u0131r\u0131labilir ma\u011faza sat\u0131\u015flar\u0131, Kuzey Amerika ve ABD’de y\u00fczde 6 d\u00fc\u015ferken, uluslararas\u0131 pazarlarda y\u00fczde 9 geriledi. Starbucks’\u0131n \u00c7in’deki sat\u0131\u015flar\u0131 da y\u00fczde 14 azal\u0131\u015f g\u00f6sterdi.<\/p>\n

Starbucks’\u0131n geliri temmuz-eyl\u00fcl d\u00f6neminde y\u0131ll\u0131k bazda y\u00fczde 3 azal\u0131\u015fla yakla\u015f\u0131k 9,1 milyar dolar oldu. \u015eirketin hisse ba\u015f\u0131na k\u00e2r\u0131 ise ge\u00e7en senenin ayn\u0131 d\u00f6nemine oranla y\u00fczde 25 azal\u0131\u015fla 80 sente indi.<\/p>\n<\/div>\n

\n

\u015eirketin geliri ve k\u00e2r\u0131, bu d\u00f6nemde piyasa beklentilerinin alt\u0131nda<\/b> kald\u0131.<\/p>\n

“M\u00fc\u015fterileri geri kazanmak i\u00e7in stratejimizi de\u011fi\u015ftirmemiz gerekli”<\/b><\/p>\n

Starbucks’\u0131n 2024 mali y\u0131l\u0131 genelindeki k\u00fcresel kar\u015f\u0131la\u015ft\u0131r\u0131labilir ma\u011faza sat\u0131\u015flar\u0131 da y\u00fczde 2 d\u00fc\u015ft\u00fc.<\/p>\n

\u015eirketin mali y\u0131ldaki kar\u015f\u0131la\u015ft\u0131r\u0131labilir ma\u011faza sat\u0131\u015flar\u0131, Kuzey Amerika ve ABD’de y\u00fczde 2, uluslararas\u0131 pazarlarda y\u00fczde 4 ve \u00c7in’de y\u00fczde 8 azal\u0131\u015f kaydetti.<\/p>\n

Starbucks’\u0131n bu d\u00f6nemdeki geliri ise y\u00fczde 1 art\u0131\u015fla 36,2 milyar dolar olarak hesapland\u0131.<\/p>\n

\u015eirketin \u00dcst Y\u00f6neticisi (CEO) Brian Niccol, finansal sonu\u00e7lara ili\u015fkin de\u011ferlendirmesinde, m\u00fc\u015fterileri geri kazanmak i\u00e7in stratejilerini k\u00f6kten de\u011fi\u015ftirmeleri gerekti\u011fini vurgulayarak, “A\u00e7\u0131k bir plan\u0131m\u0131z var ve Starbucks’\u0131 b\u00fcy\u00fcmeye geri d\u00f6nd\u00fcrmek i\u00e7in h\u0131zl\u0131 bir \u015fekilde ilerliyoruz.”ifadesini kulland\u0131.<\/p>\n

Starbucks Mali \u0130\u015fler Direkt\u00f6r\u00fc (CFO) Rachel Ruggeri de \u015firketin uzun vadeli b\u00fcy\u00fcmeye geri d\u00f6nmesini bekledi\u011fini belirtti.<\/p>\n

\u0130srail’in Gazze’ye y\u00f6nelik sald\u0131r\u0131lar\u0131 nedeniyle protesto ve boykot kampanyalar\u0131yla kar\u015f\u0131 kar\u015f\u0131ya kalan \u015firketlerden biri olan Starbucks’\u0131n finansal sonu\u00e7lar\u0131, son \u00fc\u00e7 \u00e7eyrekte olumsuz etkilenmi\u015fti.<\/p>\n

Kahve zinciri, ge\u00e7en y\u0131l ekim-aral\u0131k d\u00f6neminde, k\u0131smen Orta Do\u011fu’daki ma\u011fazalardaki sat\u0131\u015flar\u0131n olumsuz etkilenmesi nedeniyle y\u0131ll\u0131k sat\u0131\u015f tahminini a\u015fa\u011f\u0131ya \u00e7ekmi\u015fti.<\/p>\n

\u015eirketin geliri, ocak-mart d\u00f6neminde y\u00fczde 2 az\u0131l\u0131rken, k\u00fcresel sat\u0131\u015flar\u0131 y\u00fczde 4 azal\u0131\u015fla 2020 sonundan bu yana ilk d\u00fc\u015f\u00fc\u015f\u00fcn\u00fc kaydetmi\u015fti.<\/p>\n

Starbucks, nisan-haziran d\u00f6neminde de k\u00fcresel sat\u0131\u015flar\u0131n\u0131n y\u00fczde 3 geriledi\u011fini bildirmi\u015fti.<\/p>\n<\/div>\n<\/p>\n

<\/p>\n

Kaynak :\u00a0https:\/\/www.bloomberght.com\/starbucksin-kuresel-satislari-dustu-3733359<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

ABD’li kahve zinciri Starbucks’\u0131n k\u00fcresel sat\u0131\u015flar\u0131, ABD ve \u00c7in’de zay\u0131f talebin etkisiyle temmuz-eyl\u00fcl d\u00f6neminde y\u00fczde 7 azald\u0131.<\/p>\n","protected":false},"author":1,"featured_media":16046,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[941,706,1261],"manset":[],"class_list":["post-16045","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-azalis","tag-magaza","tag-sirketin"],"_links":{"self":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/16045","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/comments?post=16045"}],"version-history":[{"count":1,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/16045\/revisions"}],"predecessor-version":[{"id":16047,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/16045\/revisions\/16047"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media\/16046"}],"wp:attachment":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media?parent=16045"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/categories?post=16045"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/tags?post=16045"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/manset?post=16045"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}