{"id":16243,"date":"2025-05-08T22:00:07","date_gmt":"2025-05-08T22:00:07","guid":{"rendered":"https:\/\/kamucalisanlari.net\/?p=16243"},"modified":"2025-05-08T22:00:07","modified_gmt":"2025-05-08T22:00:07","slug":"turk-startup-insider-son-yatirim-turunda-500-milyon-dolar-kaynak-sagladi","status":"publish","type":"post","link":"https:\/\/kamucalisanlari.net\/index.php\/2025\/05\/08\/turk-startup-insider-son-yatirim-turunda-500-milyon-dolar-kaynak-sagladi\/","title":{"rendered":"T\u00fcrk Startup Insider son yat\u0131r\u0131m turunda 500 milyon dolar kaynak sa\u011flad\u0131"},"content":{"rendered":"<div>\n<p>Kurucular\u0131 aras\u0131nda CEO Hande \u00c7ilingir\u2019in de yer ald\u0131\u011f\u0131 Insider ge\u00e7ti\u011fimiz y\u0131lki finansmanda 2 milyar dolara yak\u0131n bir seviyede de\u011ferleme yakalam\u0131\u015ft\u0131. \u015eirket yeni yat\u0131r\u0131m turunda ne kadar de\u011ferlemeye ula\u015ft\u0131\u011f\u0131n\u0131 a\u00e7\u0131klamad\u0131.<\/p>\n<p>\u00c7ilingir, \u201cM\u00fc\u015fteri deneyiminde tahmine dayal\u0131 modellerin \u00f6nc\u00fcs\u00fc olarak, bu finansman bizi bu temeli daha da geli\u015ftirmek i\u00e7in konumland\u0131r\u0131yor\u201d dedi. \u00c7ilingir \u201cFarkl\u0131la\u015ft\u0131r\u0131c\u0131 unsurlar\u0131m\u0131z\u0131n, \u00f6zellikle de yapay zeka destekli ara\u00e7lar\u0131m\u0131z\u0131n Insider\u2019\u0131 pazarlama ve m\u00fc\u015fteri deneyimi ekipleri i\u00e7in tercih edilen bir se\u00e7enek haline getirece\u011fine inan\u0131yoruz\u201d de\u011ferlendirmesini yapt\u0131.<\/p>\n<\/div>\n<div>\n<p>\u015eirketin a\u00e7\u0131klamas\u0131na g\u00f6re Insider, pazarlamac\u0131lar\u0131n m\u00fc\u015fteri etkile\u015fimini tek bir platformdan y\u00f6netmelerine olanak tan\u0131yan \u00fcr\u00fcnlerle 28 \u00fclkede ve be\u015f k\u0131tada faaliyet g\u00f6steriyor. Giri\u015fim, WhatsApp, metin ve e-posta dahil olmak \u00fczere bir d\u00fczineden fazla kanal\u0131 hizmetine entegre etti.<br \/>Bir ba\u015fka a\u00e7\u0131klamaya g\u00f6re Insider, ABD pazar\u0131ndaki g\u00fc\u00e7l\u00fc talep nedeniyle b\u00f6lgesel yat\u0131r\u0131mlar\u0131n\u0131 art\u0131rmay\u0131 planl\u0131yor. \u015eirket sa\u011flad\u0131\u011f\u0131 fonlar\u0131 yaz\u0131l\u0131m\u0131n\u0131 geli\u015ftirmek, ara\u015ft\u0131rmaya yat\u0131r\u0131m yapmak ve potansiyel sat\u0131n al\u0131mlar\u0131 ke\u015ffetmek i\u00e7in kullanacak.<\/p>\n<p>Yat\u0131r\u0131m turuna kat\u0131lan General Atlantic\u2019in y\u00f6netici direkt\u00f6r\u00fc Sascha Guenther yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, \u201c\u0130\u015fletmeler d\u00fcnya \u00e7ap\u0131nda pazarlama stratejilerini y\u00fckseltmek i\u00e7in yar\u0131\u015f\u0131rken\u201d Insider\u2019\u0131n y\u0131lda 15 milyar dolardan fazla de\u011fere sahip bir pazar\u0131n daha b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcn\u00fc ele ge\u00e7irmeye haz\u0131rland\u0131\u011f\u0131n\u0131 s\u00f6yledi. \u0130\u015flemin bir par\u00e7as\u0131 olarak Guenther, General Atlanic Y\u00f6netici Direkt\u00f6r\u00fc Alex Crisses ve Ba\u015fkan Yard\u0131mc\u0131s\u0131 Christopher Apfel Insider y\u00f6netim kuruluna kat\u0131lacak.<br \/>Insider aralar\u0131nda Samsung Electronics, Unilever, L\u2019Oreal ve Walt Disney\u2019inde oldu\u011fu 1.500\u2019den fazla m\u00fc\u015fteriye hizmet veriyor.<\/p>\n<p>\u015eirkete halihaz\u0131rda yat\u0131r\u0131m yapm\u0131\u015f yat\u0131r\u0131mc\u0131lar aras\u0131nda Qatar Investment Authority, Sequoia Capital, Wamda Capital ve \u0130stanbul merkezli Esas Private Equity yer al\u0131yor. Son yat\u0131r\u0131m turuyla birlikte \u015firketin \u00e7ekti\u011fi yat\u0131r\u0131m miktar\u0131 770 milyon dolar\u0131 a\u015ft\u0131.<\/p>\n<\/div>\n<\/p>\n<p><\/p>\n<p>Kaynak :\u00a0<span style=\"background-color: rgb(255, 249, 236); color: rgb(55, 58, 60); font-size: 14px;\">https:\/\/www.bloomberght.com\/yapay-zeka-destekli-pazarlama-sirketi-abdde-buyumeyi-hedefliyor-3733529<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrk Startup Insider son yat\u0131r\u0131m turunda 500 milyon dolar kaynak sa\u011flad\u0131.<\/p>\n","protected":false},"author":1,"featured_media":16244,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[2197,182,130],"manset":[],"class_list":["post-16243","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-insider","tag-sirket","tag-yatirim"],"_links":{"self":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/16243","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/comments?post=16243"}],"version-history":[{"count":1,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/16243\/revisions"}],"predecessor-version":[{"id":16245,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/16243\/revisions\/16245"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media\/16244"}],"wp:attachment":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media?parent=16243"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/categories?post=16243"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/tags?post=16243"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/manset?post=16243"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}