Fenerbah\u00e7e Kul\u00fcb\u00fc, stat isim ve Avrupa ma\u00e7lar\u0131n\u0131n forma sponsorlu\u011fu konusunda anla\u015fmaya vard\u0131\u011f\u0131n\u0131 duyurdu\u011fu Chobani’yle s\u00f6zle\u015fme imzalad\u0131.<\/p>\n
Chobani Stad\u0131’nda sponsorlukla ilgili d\u00fczenlenen bas\u0131n toplant\u0131s\u0131na Fenerbah\u00e7e Kul\u00fcb\u00fc Ba\u015fkan\u0131 Ali Ko\u00e7, Genel Sekreter Burak \u00c7a\u011flan K\u0131z\u0131lhan, Chobani Kurucusu ve CEO’su Hamdi Ulukaya, CFO’su Tarkan G\u00fcrkan, \u0130leti\u015fim Direkt\u00f6r\u00fc Hatime Ulukaya, Shepherd Futures Ba\u015fkan\u0131 Mehmet L\u00fctfi K\u0131rdar, Fenerbah\u00e7e Kul\u00fcb\u00fc Y\u00fcksek Divan Kurulu Ba\u015fkan\u0131 \u015eekip Mosturo\u011flu ve sar\u0131-lacivertli kul\u00fcb\u00fcn y\u00f6netim kurulu \u00fcyeleri kat\u0131ld\u0131.<\/p>\n
Chobani Kurucusu ve CEO’su Hamdi Ulukaya’n\u0131n g\u00f6n\u00fclden Fenerbah\u00e7eli oldu\u011funu vurgulayan Ko\u00e7, “Bu sponsorluk anla\u015fmas\u0131, T\u00fcrkiye’de bir spor kul\u00fcb\u00fcn\u00fcn imza att\u0131\u011f\u0131 en y\u00fcksek anla\u015fmad\u0131r. Stad\u0131m\u0131za ikinci defa isim sponsoru al\u0131yoruz. Bu durum Avrupa’da yeni geli\u015fen bir olay. Bizim yapt\u0131\u011f\u0131m\u0131z ara\u015ft\u0131rmalara g\u00f6re, Avrupa’da dahi en y\u00fcksek seviyede olan anla\u015fmalardan birisini yap\u0131yoruz. Fenerbah\u00e7e ile Chobani sadece bug\u00fcn\u00fc de\u011fil, gelece\u011fi de in\u015fa etmek i\u00e7in el s\u0131k\u0131\u015f\u0131yor. Bu sadece bir ticaret anla\u015fmas\u0131 de\u011fil, bir hayale verilen s\u00f6zd\u00fcr. Bug\u00fcn sadece stad\u0131m\u0131z\u0131n yeni ismini a\u00e7\u0131klam\u0131yoruz. Fenerbah\u00e7e’nin her ge\u00e7en g\u00fcn b\u00fcy\u00fcyen bir kul\u00fcp oldu\u011fu kararl\u0131l\u0131\u011f\u0131n\u0131n alt\u0131n\u0131 \u00e7iziyoruz. Fenerbah\u00e7e, global bir marka olma yolunda ad\u0131m ad\u0131m ilerliyor” a\u00e7\u0131klamas\u0131n\u0131 yapt\u0131.<\/p>\n
Hamdi Ulukaya: Her zaman her noktada Fenerbah\u00e7e’nin yan\u0131nday\u0131z <\/b><\/p>\n
Chobani Kurucusu ve CEO’su Hamdi Ulukaya, g\u00f6n\u00fcl verdi\u011fi kul\u00fcbe sponsor oldu\u011fu i\u00e7in \u00e7ok mutlu oldu\u011funu belirtti.<\/p>\n
\u0130mza t\u00f6reni \u00f6ncesinde evden \u00e7\u0131karken e\u015fiyle foto\u011fraf \u00e7ektirdi\u011fini kaydeden Ulukaya, “E\u015fimle ‘Bug\u00fcnden daha g\u00fczel bir g\u00fcn olamaz’ dedik. Bug\u00fcn\u00fcn gururunu ya\u015f\u0131yorum. Ali Ko\u00e7 e\u011fer bizi aramasayd\u0131, bizi ikna etmeseydi, biz bug\u00fcn burada olmazd\u0131k” ifadelerini kulland\u0131.<\/p>\n
“Yak\u0131n\u0131m\u0131zdaki b\u00fct\u00fcn \u015firketleri de buraya davet edece\u011fiz” <\/b><\/p>\n
Fenerbah\u00e7e’nin \u00e7ocukluk a\u015fk\u0131 oldu\u011funu ve duygusal anlar ya\u015fad\u0131\u011f\u0131n\u0131 vurgulayan Hamdi Ulukaya, ya\u015fad\u0131klar\u0131na paha bi\u00e7ilemeyece\u011fini kaydetti.<\/p>\n
2026 FIFA D\u00fcnya Kupas\u0131’n\u0131n ev sahiplerinden birinin ABD olaca\u011f\u0131n\u0131 hat\u0131rlatan Ulukaya, 1-2 ay i\u00e7erisinde ABD’de de futbol anlam\u0131nda sponsorluk anla\u015fmas\u0131 yapacaklar\u0131n\u0131 dile getirdi.<\/p>\n
Chobani markas\u0131n\u0131n T\u00fcrkiye’ye de girece\u011fini aktaran Ulukaya, \u015f\u00f6yle konu\u015ftu:<\/p>\n
“Burada \u00e7ok g\u00fczel i\u015fler yapaca\u011f\u0131m\u0131za inan\u0131yorum. T\u00fcrkiye’ye yat\u0131r\u0131m i\u00e7in bundan daha g\u00fczel bir zaman olamaz. Bence d\u00fcnyan\u0131n hi\u00e7bir yerinde bu kadar f\u0131rsat yok. Pandemiden bu yana etraf\u0131m\u0131z problemlerle dolu, buna ra\u011fmen \u00fclkemiz dimdik ayakta. Say\u0131n Cumhurba\u015fkan\u0131m\u0131za da s\u00f6yledim, Chobani’nin buraya gelmesiyle yan\u0131m\u0131zdaki, yak\u0131n\u0131m\u0131zdaki b\u00fct\u00fcn \u015firketleri de buraya davet edece\u011fiz. Ben 22 ya\u015f\u0131nda ABD’ye gittim, \u0130ngilizce bilmiyordum, cebimde 3 bin dolar vard\u0131. Bug\u00fcn Chobani’nin cirosu 4 milyar dolar\u0131 ge\u00e7ti. ABD’deki b\u00fct\u00fcn markalardan daha h\u0131zl\u0131 b\u00fcy\u00fcyen bir \u015firket olduk. Y\u00fczde 30’u g\u00f6\u00e7men olan 4 bin \u00e7al\u0131\u015fan\u0131m\u0131z var. Biz normlar\u0131 k\u0131rarak ilerledik. B\u00fct\u00fcn bunlar Anadolu’nun de\u011ferleri. T\u00fcrkiye’nin de\u011ferleri \u00fczerine bir marka kurdum. Fenerbah\u00e7e gibi markalar, Avrupa’da ba\u015far\u0131l\u0131 olursa, herkes Fenerbah\u00e7e’den bahsederse bu ekosistemdeki herkes bir araya gelir.”<\/p>\n<\/div>\n
Fenerbah\u00e7e Kul\u00fcb\u00fc, Chobani markas\u0131yla stat isim sponsorlu\u011fu konusunda 2025-2026 sezonundan itibaren ge\u00e7erli olmak \u00fczere 5+5 y\u0131ll\u0131k anla\u015fmaya vard\u0131\u011f\u0131n\u0131 ve her sezon i\u00e7in 10 milyon euro sponsorluk geliri elde edilece\u011fini a\u00e7\u0131klam\u0131\u015ft\u0131.<\/p>\n
Markayla Avrupa ma\u00e7lar\u0131nda giyece\u011fi formalar\u0131n g\u00f6\u011f\u00fcs sponsorlu\u011fu i\u00e7in de 2+3 y\u0131ll\u0131k anla\u015fmaya varan sar\u0131-lacivertli kul\u00fcp, bu sezon i\u00e7in 4 milyon euro, gelecek sezonlarda ise \u015eampiyonlar Ligi ve Avrupa Ligi kat\u0131l\u0131m\u0131na g\u00f6re de\u011fi\u015fiklik g\u00f6sterecek \u015fekilde minimum 4 milyon euro kar\u015f\u0131l\u0131\u011f\u0131nda anla\u015f\u0131ld\u0131\u011f\u0131n\u0131 duyurmu\u015ftu.<\/p>\n<\/div>\n<\/p>\n
<\/p>\n
Kaynak :\u00a0https:\/\/www.bloomberght.com\/erdogan-chobani-ceo-su-ulukaya-yi-kabul-etti-3753760<\/span><\/p>\n","protected":false},"excerpt":{"rendered":" Fenerbah\u00e7e Kul\u00fcb\u00fc, stat isim ve Avrupa ma\u00e7lar\u0131n\u0131n forma sponsorlu\u011fu konusunda anla\u015fmaya vard\u0131\u011f\u0131n\u0131 duyurdu\u011fu Chobani’yle s\u00f6zle\u015fme imzalad\u0131.<\/p>\n","protected":false},"author":1,"featured_media":41787,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[4005,494,703,1533,4006],"manset":[],"class_list":["post-41786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-chobani","tag-fenerbahce","tag-marka","tag-sponsor","tag-ulukaya"],"_links":{"self":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/41786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/comments?post=41786"}],"version-history":[{"count":1,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/41786\/revisions"}],"predecessor-version":[{"id":41788,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/41786\/revisions\/41788"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media\/41787"}],"wp:attachment":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media?parent=41786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/categories?post=41786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/tags?post=41786"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/manset?post=41786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}