Deloitte, 14. kez ger\u00e7ekle\u015ftirdi\u011fi “2025 Z ve Y Ku\u015fa\u011f\u0131 K\u00fcresel Ara\u015ft\u0131rmas\u0131”n\u0131n sonu\u00e7lar\u0131n\u0131 payla\u015ft\u0131.<\/p>\n
\u015eirketten yap\u0131lan a\u00e7\u0131klamaya g\u00f6re, ara\u015ft\u0131rma, 44 \u00fclkeden 23 bini a\u015fk\u0131n kat\u0131l\u0131mc\u0131n\u0131n i\u015f ya\u015fam\u0131na, beklentilerine ve de\u011fer sistemine \u0131\u015f\u0131k tutarak i\u015f d\u00fcnyas\u0131na \u00f6nemli bir rehber sunuyor.<\/p>\n
Ara\u015ft\u0131rmaya g\u00f6re, 5 y\u0131ll\u0131k s\u00fcre i\u00e7erisinde k\u00fcresel i\u015f g\u00fcc\u00fcn\u00fcn y\u00fczde 74’\u00fcn\u00fc olu\u015fturmas\u0131 beklenen Z ve Y ku\u015fa\u011f\u0131, art\u0131k yaln\u0131zca maa\u015f de\u011fil, anlam, denge ve zihinsel iyi olu\u015f ar\u0131yor.<\/p>\n
Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 89’u ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 92’sine g\u00f6re, i\u015f tatmini ve esenlik i\u00e7in ama\u00e7 duygusu b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 54’\u00fc ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 53’\u00fc bir i\u015f teklifini de\u011ferlendirirken i\u015fin anlam i\u00e7ermesini “\u00e7ok \u00f6nemli” olarak g\u00f6r\u00fcyor.<\/p>\n
Ayr\u0131ca, Z ku\u015fa\u011f\u0131n\u0131n yaln\u0131zca y\u00fczde 52’si ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 58’i zihinsel sa\u011fl\u0131k durumlar\u0131n\u0131 “iyi” veya “\u00e7ok iyi” olarak de\u011ferlendiriyor. Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 40’\u0131 ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 34’\u00fc “\u00e7o\u011fu zaman” stresli veya kayg\u0131l\u0131 hissetti\u011fini belirtiyor. Bu gruptaki kat\u0131l\u0131mc\u0131lar\u0131n yakla\u015f\u0131k \u00fc\u00e7te biri, i\u015flerinin en b\u00fcy\u00fck stres kayna\u011f\u0131 oldu\u011funu ifade ediyor.<\/p>\n
\u0130lk \u00fc\u00e7te liderlik pozisyonu yok <\/b><\/p>\n
\u00d6te yandan, Z ku\u015fa\u011f\u0131n\u0131n sadece y\u00fczde 6’s\u0131 liderlik pozisyonuna ula\u015fmay\u0131 birincil kariyer hedefi olarak tan\u0131ml\u0131yor. Ancak bu durum, h\u0131rs eksikli\u011fi anlam\u0131na gelmiyor. Mevcut i\u015fverenlerini tercih etme nedenleri aras\u0131nda, “\u00f6\u011frenme ve geli\u015fim olanaklar\u0131”, i\u015f\/ya\u015fam dengesi ve kariyer ilerleme f\u0131rsatlar\u0131n\u0131n hemen ard\u0131ndan ilk \u00fc\u00e7te yer al\u0131yor.<\/p>\n
Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 70’i, kariyerlerinde ilerlemek i\u00e7in haftada en az bir kez yeni beceriler geli\u015ftirmek i\u00e7in zaman ay\u0131rd\u0131\u011f\u0131n\u0131 belirtirken, Y ku\u015fa\u011f\u0131nda bu oran y\u00fczde 59 olarak dikkati \u00e7ekiyor.<\/p>\n
Gen\u00e7 profesyoneller, yapay zekan\u0131n i\u015flerinin kalitesini art\u0131rd\u0131\u011f\u0131na inan\u0131yor <\/b><\/p>\n
Ara\u015ft\u0131rmaya g\u00f6re, Z ku\u015fa\u011f\u0131n\u0131n neredeyse \u00fc\u00e7te biri gelecek iki y\u0131l i\u00e7inde i\u015fverenini de\u011fi\u015ftirmeyi planl\u0131yor. Y ku\u015fa\u011f\u0131 kariyerlerine daha yerle\u015fik bir bi\u00e7imde devam etse de y\u00fczde 17’si iki y\u0131l i\u00e7inde i\u015f de\u011fi\u015fikli\u011fi yapmay\u0131 d\u00fc\u015f\u00fcn\u00fcyor. Bu ge\u00e7i\u015flerin arkas\u0131nda daha \u00e7ok istikrar aray\u0131\u015f\u0131, daha iyi bir i\u015f\/ya\u015fam dengesi, anlam duygusu ve yeni beceriler edinme f\u0131rsat\u0131 bulunuyor.<\/p>\n
Ayr\u0131ca Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 57’si, Y ku\u015fa\u011f\u0131n\u0131n ise y\u00fczde 56’s\u0131 g\u00fcnl\u00fck i\u015flerinde \u00fcretken yapay zeka kullan\u0131yor. \u0130\u015f yerinde \u00fcretken yapay zeka kullanan Z ve Y ku\u015fa\u011f\u0131, veri analizi, i\u00e7erik \u00fcretimi, proje ve strateji y\u00f6netimi, yarat\u0131c\u0131 \u00e7al\u0131\u015fmalar ve risk analizleri gibi bir\u00e7ok alanda bu teknolojiden faydalan\u0131yorlar. Gen\u00e7 profesyoneller, yapay zekan\u0131n i\u015flerinin kalitesini art\u0131rd\u0131\u011f\u0131na, stratejik konulara daha fazla odaklanmalar\u0131n\u0131 sa\u011flad\u0131\u011f\u0131na ve i\u015f\/ya\u015fam dengelerini iyile\u015ftirdi\u011fine inan\u0131yor.<\/p>\n<\/div>\n
\u00d6te yandan Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 63’\u00fc ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 65’i, \u00fcretken yapay zekan\u0131n i\u015flerini ortadan kald\u0131rabilece\u011finden kayg\u0131l\u0131. Her iki ku\u015fa\u011f\u0131n y\u00fczde 61’i, gen\u00e7lerin i\u015f g\u00fcc\u00fcne giri\u015finin zorla\u015fabilece\u011fini d\u00fc\u015f\u00fcn\u00fcyor. Bu nedenle Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 66’s\u0131 ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 68’i, \u00fcretken yapay zekadan daha az etkilenecek alanlarda \u00e7al\u0131\u015fmay\u0131 tercih edebileceklerini belirtiyor.<\/p>\n
Z ve Y ku\u015fa\u011f\u0131n\u0131n en b\u00fcy\u00fck endi\u015fesi d\u00f6rt y\u0131ld\u0131r \u00fcst \u00fcste ya\u015fam maliyetleri oldu. Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 48’i, Y ku\u015fa\u011f\u0131n\u0131n ise y\u00fczde 46’s\u0131 kendini finansal a\u00e7\u0131dan g\u00fcvende hissetmiyor. Her iki ku\u015fa\u011f\u0131n yar\u0131dan fazlas\u0131 maa\u015ftan maa\u015fa ya\u015fad\u0131\u011f\u0131n\u0131 belirtiyor.<\/p>\n
\u00dc\u00e7te biri y\u00fcksek \u00f6\u011frenim g\u00f6rmemiy tercih ediyor <\/b><\/p>\n
Bu endi\u015feler, mutluluk d\u00fczeyini de olumsuz etkiliyor. Ya\u015fam maliyetlerinden endi\u015fe duyan kesim i\u00e7erisinde Z ku\u015fa\u011f\u0131n\u0131n sadece y\u00fczde 36’s\u0131 ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 39’u son bir y\u0131lda kendini mutlu hissetti\u011fini s\u00f6yl\u00fcyor. Kat\u0131l\u0131mc\u0131lar\u0131n y\u00fczde 80’i ise hem uzun vadeli finansal geleceklerinin hem de g\u00fcnl\u00fck finansal durumlar\u0131n\u0131n ya\u015fad\u0131klar\u0131 strese do\u011frudan etki etti\u011fini ifade ediyor.<\/p>\n<\/div>\n
Ara\u015ft\u0131rmaya kat\u0131lan Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 31’i ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 32’si y\u00fcksek\u00f6\u011frenim g\u00f6rmemeyi tercih ettiklerini belirtiyor. Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 40’\u0131 ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 38’i ise en b\u00fcy\u00fck endi\u015fesinin y\u00fcksek e\u011fitim maliyetleri oldu\u011funu ifade ediyor. Ancak bu karar yaln\u0131zca maddi gerek\u00e7elere dayanm\u0131yor, \u00fcniversite e\u011fitiminin sundu\u011fu i\u00e7eriklerin, gen\u00e7leri i\u015f g\u00fcc\u00fcne haz\u0131rlamada yeterli uygulamal\u0131 deneyimi sa\u011flay\u0131p sa\u011flamad\u0131\u011f\u0131na dair genel bir \u015f\u00fcphe dikkati \u00e7ekiyor.<\/p>\n
Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 65’i ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 63’\u00fc, son bir ay i\u00e7inde \u00e7evre konusunda endi\u015feli veya kayg\u0131l\u0131 hissettiklerini belirtiyor. Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 65’i ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 63’\u00fc, \u00e7evre dostu ve s\u00fcrd\u00fcr\u00fclebilir \u00fcr\u00fcn ya da hizmetler i\u00e7in daha fazla \u00f6deme yapmaya istekli olduklar\u0131n\u0131 ifade ediyor. Z ku\u015fa\u011f\u0131n\u0131n y\u00fczde 23’\u00fc ve Y ku\u015fa\u011f\u0131n\u0131n y\u00fczde 22’si, bir i\u015f teklifini kabul etmeden \u00f6nce \u015firketin \u00e7evresel etkilerini veya politikalar\u0131n\u0131 ara\u015ft\u0131rd\u0131\u011f\u0131n\u0131 s\u00f6yl\u00fcyor.<\/p>\n<\/div>\n
“Gen\u00e7 ku\u015faklar yaln\u0131zca bir i\u015f de\u011fil, bir de\u011fer ve anlam ar\u0131yor” <\/b><\/p>\n
A\u00e7\u0131klamada g\u00f6r\u00fc\u015flerine yer verilen Deloitte T\u00fcrkiye \u0130nsan Kaynaklar\u0131 Y\u00f6netimi Hizmetleri Lideri \u0130lksen Kele\u015f, ara\u015ft\u0131rma sonu\u00e7lar\u0131n\u0131n, kariyer memnuniyeti ve nihayetinde mutlulu\u011fa ula\u015fma yolunda geleneksel kurallar\u0131 ve eski yap\u0131lar\u0131 a\u015fan bir profesyonel ku\u015fa\u011f\u0131n ortaya \u00e7\u0131kt\u0131\u011f\u0131n\u0131 g\u00f6sterdi\u011fini belirtti.<\/p>\n
Finansal g\u00fcvence, kariyer geli\u015fimi ve zihinsel sa\u011fl\u0131k gibi konular\u0131n birbiriyle b\u00fct\u00fcnle\u015fmi\u015f durumda oldu\u011funa de\u011finen Kele\u015f, “Gen\u00e7 ku\u015faklar art\u0131k yaln\u0131zca bir i\u015f de\u011fil, ayn\u0131 zamanda bir de\u011fer ve anlam ar\u0131yor. Kurumlar\u0131n bu b\u00fct\u00fcnl\u00fc\u011f\u00fc sa\u011flayabilen yap\u0131lar kurmas\u0131, gen\u00e7 yetenekleri \u00e7ekmek ve elde tutmak a\u00e7\u0131s\u0131ndan hayati \u00f6nem ta\u015f\u0131yor” ifadelerini kulland\u0131.<\/p>\n
Kele\u015f, Z ve Y ku\u015fa\u011f\u0131n\u0131n h\u0131rsl\u0131 oldu\u011funu ancak onlar i\u00e7in ba\u015far\u0131n\u0131n, mutlaka kurumsal merdivenin en tepesine t\u0131rmanmak anlam\u0131na gelmedi\u011fini kaydetti.<\/p>\n<\/div>\n<\/p>\n
<\/p>\n
Kaynak :\u00a0https:\/\/www.bloomberght.com\/z-kusagi-iste-liderlik-degil-denge-istiyor-3756255<\/span><\/p>\n","protected":false},"excerpt":{"rendered":" Deloitte ara\u015ft\u0131rmas\u0131na g\u00f6re, Z ku\u015fa\u011f\u0131n\u0131n sadece y\u00fczde 6’s\u0131 liderlik pozisyonuna ula\u015fmay\u0131 birincil kariyer hedefi olarak tan\u0131ml\u0131yor. 5 y\u0131ll\u0131k s\u00fcre i\u00e7erisinde k\u00fcresel i\u015fg\u00fcc\u00fcn\u00fcn y\u00fczde 74’\u00fcn\u00fc olu\u015fturmas\u0131 beklenen Z ve Y ku\u015fa\u011f\u0131, art\u0131k yaln\u0131zca maa\u015f de\u011fil, anlam, denge ve zihinsel iyi olu\u015f ar\u0131yor.<\/p>\n","protected":false},"author":1,"featured_media":44553,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[4178,973,1978,80,1367],"manset":[],"class_list":["post-44552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-anlam","tag-arastirma","tag-genc","tag-is","tag-kusagi"],"_links":{"self":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/44552","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/comments?post=44552"}],"version-history":[{"count":1,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/44552\/revisions"}],"predecessor-version":[{"id":44554,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/44552\/revisions\/44554"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media\/44553"}],"wp:attachment":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media?parent=44552"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/categories?post=44552"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/tags?post=44552"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/manset?post=44552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}