{"id":5059,"date":"2024-07-08T11:12:07","date_gmt":"2024-07-08T11:12:07","guid":{"rendered":"https:\/\/kamucalisanlari.net\/?p=5059"},"modified":"2024-07-08T11:12:07","modified_gmt":"2024-07-08T11:12:07","slug":"abden-metaya-kurallara-uymama-suclamasi","status":"publish","type":"post","link":"https:\/\/kamucalisanlari.net\/index.php\/2024\/07\/08\/abden-metaya-kurallara-uymama-suclamasi\/","title":{"rendered":"AB&#8217;den Meta&#8217;ya kurallara uymama su\u00e7lamas\u0131"},"content":{"rendered":"<div>\n<p>AB Komisyonu, ABD merkezli Meta&#8217;ya &#8220;\u00f6de veya r\u0131za g\u00f6ster&#8221; reklam modelinin Dijital Pazarlar Yasas\u0131na (DMA) uygunlu\u011fu konusunda a\u00e7\u0131lan soru\u015fturma kapsam\u0131nda resmi su\u00e7lamalar\u0131 i\u00e7eren bildirimin yap\u0131ld\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n<p>&#8220;Komisyon, Meta&#8217;n\u0131n &#8216;\u00f6de veya r\u0131za g\u00f6ster&#8217; reklam modelinin DMA ile uyumlu olmad\u0131\u011f\u0131 y\u00f6n\u00fcnde \u00f6n g\u00f6r\u00fc\u015fe sahiptir.&#8221; ifadesi kullan\u0131lan a\u00e7\u0131klamada, bu uygulaman\u0131n Birlik kurallar\u0131nda belirlenen \u015fartlar\u0131 kar\u015f\u0131lamad\u0131\u011f\u0131 kaydedildi.<\/p>\n<p>A\u00e7\u0131klamada, Meta modelinde kullan\u0131c\u0131lar\u0131n ki\u015fisel verilerinin daha az\u0131n\u0131 kullanan ancak ki\u015fiselle\u015ftirilmi\u015f reklamlar i\u00e7eren hizmete e\u015fde\u011fer bir hizmeti tercih edemediklerine i\u015faret edildi.<\/p>\n<\/div>\n<div>\n<p>Modelde, kullan\u0131c\u0131lar\u0131n ki\u015fisel verilerinin birle\u015ftirilmesine \u00f6zg\u00fcrce izin verme haklar\u0131n\u0131 kullanmalar\u0131na da imkan sa\u011flanmad\u0131\u011f\u0131 belirtilen a\u00e7\u0131klamada, AB kurallar\u0131na g\u00f6re r\u0131za g\u00f6stermeyen kullan\u0131c\u0131lar\u0131n ki\u015fisel verilerinin daha az\u0131n\u0131 kullanan e\u015fde\u011fer bir hizmete eri\u015fmeleri gerekti\u011fi bildirildi.<\/p>\n<p>Meta, kas\u0131m ay\u0131nda Avrupa&#8217;daki kullan\u0131c\u0131lara Facebook ve Instagram&#8217;a reklams\u0131z eri\u015fim sa\u011flamalar\u0131 i\u00e7in ayl\u0131k abonelik se\u00e7ene\u011fi sunmaya ba\u015flam\u0131\u015ft\u0131.<\/p>\n<p>Meta&#8217;n\u0131n paral\u0131 abonelik se\u00e7ene\u011fi Avrupa&#8217;da t\u00fcketici dernekleri taraf\u0131ndan \u015fikayet edilmi\u015fti.<\/p>\n<p>AB teknoloji kurallar\u0131 kapsam\u0131nda Meta gibi b\u00fcy\u00fck \u015firketler ve dijital platformlar daha kat\u0131 h\u00fck\u00fcmlere tabi tutuluyor.<\/p>\n<p>AB, dijital yasalar\u0131n\u0131 ihlal eden firmalara k\u00fcresel cirolar\u0131n\u0131n y\u00fczde 10&#8217;una varacak seviyede para cezas\u0131 uygulayabiliyor.<\/p>\n<\/div>\n<p><\/p>\n<p>Kaynak :\u00a0<span style=\"background-color: rgb(255, 249, 236); color: rgb(55, 58, 60); font-size: 14px;\">https:\/\/www.bloomberght.com\/ab-den-meta-ya-kurallara-uymama-suclamasi-2355631<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avrupa Birli\u011fi (AB), Meta&#8217;y\u0131 Facebook ve Instagram&#8217;da reklamlar konusunda \u00f6deme yap\u0131lmas\u0131 veya ki\u015fisel verilerin kullan\u0131m\u0131na r\u0131za g\u00f6sterilmesi modeli nedeniyle Birlik kurallar\u0131na uymamakla su\u00e7lad\u0131.<\/p>\n","protected":false},"author":1,"featured_media":5060,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[153],"manset":[],"class_list":["post-5059","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi","tag-meta"],"_links":{"self":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/5059","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/comments?post=5059"}],"version-history":[{"count":1,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/5059\/revisions"}],"predecessor-version":[{"id":5061,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/posts\/5059\/revisions\/5061"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media\/5060"}],"wp:attachment":[{"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/media?parent=5059"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/categories?post=5059"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/tags?post=5059"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/kamucalisanlari.net\/index.php\/wp-json\/wp\/v2\/manset?post=5059"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}